Tips on Marketing an Independent Brand to the Affluent Crowd
The affluent market is commonly associated with designer brands, from fashion to automobile. It’s truly undeniable that they tend to seek out all things luxurious. According to market research company GlobalWebIndex, 69% of the affluent consumers value well-respected brands that can elevate their status, while only 6% patronise value-for-money brands. If you’re a new independent […]
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